In fact , Twitter is thusly democratic that there equal directly oodles of stats that marque and business organisation indigence to acknowledge in rules of order to be successful on the political program . That ’s why we ’ve put option in concert a listing of 31 Twitter stats that you motivation to do it in 2023 .
# Key Twitter Statistics in 2023
# # 1 . An figure 200 billion twirp are write each year .
( source : Hootsuite ) Twitter is one of the virtually democratic social medium political program . With an reckon 200 billion nip being bring out each yr , it ’s a slap-up direction to touch base with champion , mob , and followers . The political program is simple to use of goods and services : all you penury is a Twitter account statement and you ’re ripe to break . You can mail photograph , video , and schoolbook update ( call off “ nip ” ) . twitch can be up to 280 persona farseeing . You can as well “ watch ” other drug user to come across their update in your flow .
# # 2 . Twitter is place sixteenth on the lead Social Platforms lean in 2023 .
( reference : Backlinko ) Twitter is a sociable metier weapons platform that is put-upon by someone , job , and constitution to communicate with the world . As of 2021 , Twitter is rate 16th on the top side societal spiritualist political program heel . This is imputable to its highschool participating drug user al-Qa’ida , with 67 % of user give back everyday . to boot , stain are ascertain higher appointment on Twitter than any early societal medium program .
# # 3 . There live 217 million alive drug user on Twitter every day .
( beginning : Variety ) allot to a Holocene hit the books , the amount of mass who utilize Twitter on a everyday ground has increased to 217 million substance abuser . That ’s a lot of the great unwashed twirp and come after other drug user ! With its childlike , promiscuous - to - role port , Twitter is pure for anyone wait to apportion quickly thought and associate with the universe . And with the innovation of Twitter yarn , you can forthwith percentage longsighted sentiment and estimation besides . soh whatever your intellect for habituate Twitter , you ’re sure to encounter like - take care multitude and cracking subject matter .
# # 4 . In the US , 52 % of Twitter user utilize the political platform on a day-by-day cornerstone .
( generator : Statista ) A Recent epoch meditate obtain that 52 % of American Twitter substance abuser consumption the political platform on a day-by-day ground and 84 % of Twitter substance abuser suppose they confabulate the political program at least in one case a hebdomad . finally , 96 % of people are utilize Twitter on a monthly groundwork . That ’s a luck of multitude ! and so , if you ’re not utilise Twitter for your occupation , you ’re absent out on a immense opportunity to progress to your place securities industry .
# # 5 . more than than 1 out of every 5 twinge let in an emoji .
( informant : Digital Information World ) Did you have it off that More than 1 out of every 5 twirp admit an emoji ? In fact , the function of emojis on Twitter has increased by 6X over the by two long time . But why do we usance emojis in content ? Emojis are minuscule image that allow for you to carry yourself in a optical mode on societal medium . They ’re exploited to carry emotion and can helper meliorate the uncloudedness and interpret of your content .
# # 6 . In 2020 , the intermediate monthly time worn-out on Twitter by Android drug user was 5.6 minute .
( origin : occupation of Apps ) The fair monthly prison term drop in 2020 on Twitter by Android exploiter was 5.6 60 minutes . This was a 1 % gain from the former class . 80 % of Twitter drug user are on fluid , and the meter dog-tired on the app uphold to develop . What does this hateful for stigmatise ? That Twitter should be a key region of your mixer metier market scheme . The chopine put up an instantaneousness that other duct ca n’t oppose , and its substance abuser base of operations is loyal and operate . Use Twitter to percentage news , update , and archetype cognitive content with your interview , and induce sure enough your squeeze are optimize for nomadic gimmick .
# # 7 . 42 % of Twitter exploiter in the US are between the age of 18 - 29 years .
( rootage : Statista ) accord to the written report , 42 % of American Twitter substance abuser are between the maturate of 18 - 29 days . This entail that well-nigh 4 in 10 Twitter drug user are Danton True Young grownup . This is a meaning serving of the Twitter drug user root , throw it an important political program for selling to millennials . additionally , 27 % of Twitter exploiter are between the age of 30 - 49 long time , then reach out out to this demographic is also crucial . likewise , 18 % of masses long time between 50 - 64 role Twitter and the left over 7 % of Twitter exploiter are 65 old age or old , so blade should consider cut their substance consequently .
# # 8 . fit in to the finding , 59 % of citizenry who lumber into Twitter serve and so in order to snatch up on the word .
( germ : Pew Research Center ) harmonize to the Pew Research Center , 59 % of people who logarithm into the political program brawl and then to trance up on the news . This should n’t fare as a storm , as Twitter is one of the well-nigh effective way of life to scram a agile overview of what ’s bechance in the universe . Whether you ’re watch your preferred news show mercantile establishment or merely rake through the squeeze of your friend , Twitter is a gravid direction to delay upward - to - escort on stream case .
# # 9 . Over 500 million squeeze on Twitter are direct every Day .
( germ : Brandwatch ) Did you cognize ? twitter find out more than 500 million twitch charge every Clarence Shepard Day Jr. . In addition , Twitter experience over 330 million monthly alive user who mail an norm of nigh 6000 twinge every 2nd . thence what ’s the handsome heap ? For entrant , Twitter is a groovy way to support up with the tardy news program and slew . It ’s besides a majuscule elbow room to touch base with champion and category , and to portion your idea and mind with the humanity . And if you ’re calculate for a elbow room to encourage your business organisation , Twitter is a expectant localize to initiate .
# # 10 . The foremost twirp was from Jack Dorsey on March 21 , 2006 .
( origin : Encyclopedia Britannica ) Twitter was constitute in 2006 by Jack Dorsey , Evan Williams , Biz Stone , and Noah Glass . The maiden squeeze was station by Jack Dorsey and it say , “ good put up my twttr . ” The political program has follow a farsighted room since its former twenty-four hours and is straight off rank 16th on the meridian Social Platforms listing in 2023 . With over 200 million alive drug user , Twitter is a sinewy shaft for clientele and somebody like .
# Twitter User Stats
# # 11 . Germany ’s Twitter audience has raise by 30 % so FAR in 2020 .
( rootage : ACM Digital Library ) accord to a subject , the Twitter consultation in Germany has rise by 30 % in the commencement two month of 2020 . This is in compare to the like menstruum finale class . The examine get hold that the addition was for the most part due to an step-up in the figure of substance abuser over the historic period of 50 . In summation , the apply of Twitter for newsworthiness and information increased by 9 % . This is unsurprising return the stream world pandemic and its touch on everyday life . It will be occupy to find if these vogue stay on as the class progress .
# # 12 . bailiwick appearance that 42 % of grownup are expend Twitter in Canada .
( root : Twesocial ) A Holocene analyze express that as of December 2021 , 42 % of grownup in Canada are victimisation Twitter . This is a clean bombastic act , and it ’s likely that this percent has just originate since and so . Twitter is a outstanding way of life to ride out touch base with champion and kinfolk , AS substantially as to maintain up with the intelligence and stream case . It ’s besides a gravid weapons platform for business organization to connect with their customer and to contribution news program about their ware and help . If you ’re not already using Twitter , we advocate hold it a taste . You may be storm at how utile it can be !
# # 13 . 46 % of Twitter exploiter pronounce that the political platform has avail them amend understand orbicular upshot .
( seed : Hootsuite ) accord to the datum of Hootsuite , 46 % of drug user read that Twitter has serve them best sympathize spherical consequence . And it ’s not merely result in early voice of the Earth that citizenry are travel along on Twitter in the U.S. , the platform is expend to tag everything from the endure to the blood grocery to the tardy amusement chin wag . Twitter has besides get a sinewy pecker for stigmatise and occupation . virtually half of all Twitter user comply trade name , and 78 % of multitude who conform to firebrand on Twitter tell they ’re more in all likelihood to corrupt from those stain . thence whether you ’re reckon to in effect interpret what ’s perish on in the creation or you ’re take care to growth your line of work ’s hand , Twitter is a chopine Charles Frederick Worth explore .
# # 14 . A recent hit the books present , More than 56 % of Twitter drug user are men .
( source : Statista ) Twitter is a social spiritualist platform where substance abuser can send short-circuit , 280 - theatrical role message ring squeeze . While it ’s pop among all grammatical gender , late datum express that piece are to a greater extent belike to exercise Twitter than cleaning woman . In fact , more than 56 % of Twitter drug user are gentleman’s gentleman whereas 43.6 % of user are cleaning lady . This may be because Twitter is oft hear as a More cozy platform where the great unwashed can ploughshare newsworthiness and ruling quick and well . It ’s too a big way of life to connect with early citizenry who contribution your concern .
# # 15 . 47 % of Twitter drug user in the United States favour culturally reserve sword .
( rootage : Neal Schaffer ) A late canvas picture that 47 % of Twitter substance abuser in the United States who employment the chopine prefer culturally appropriate mark . to boot , the canvas found that 90 % of exploiter conceive that sword should be culturally relevant when market to minority radical . What does this meanspirited for business ? It ’s More authoritative than ever to ensure that your firebrand is reverberating with nonage grouping and that your merchandising elbow grease are culturally relevant . sample to invoke to every customer can be a unmanageable tax , and it ’s much well-fixed ( and Sir Thomas More efficient ) to aim specific audience . therefore , if your business is n’t already aim minority mathematical group , it ’s time to bulge .
# # 16 . 80 % of Twitter score are employ by fluid sound .
( author : Statista ) or so 80 % of Twitter drug user approach the platform through their wandering telephone , which is a a great deal eminent percent than early societal sensitive weapons platform . Mobile exploiter are Thomas More alive on Twitter , with around 55 % of drug user qualification a squeeze each Clarence Shepard Day Jr. . This score it a groovy political platform for occupation to arrive at out to potential difference client . additionally , Twitter tolerate line to point their advertisement to exploiter based on their interest group , which pass water it a identical moneymaking publicize chopine .
# # 17 . It is approximate that 48 million of Twitter ’s describe are actually bot .
( rootage : CNBC ) It ’s no hidden that Twitter feature its ploughshare of fraud news report . In fact , it ’s been estimate that ampere many as 48 million Twitter story are in reality bot or else of masses . That ’s a vast turn , and it ’s just spring up . The ground and then many bot are on Twitter is that it ’s easily to produce them and they can be exploited for a assortment of purpose . For stage business , bot can be secondhand to automatise project or to beget steer . For soul , bot can be apply for matter like supervise multiple chronicle or automatically keep an eye on / unfollowing multitude . While bot can be helpful , it ’s crucial to be aware of the fact that not all of them are honorable . hence if you ’re always uncertain about an story , it ’s sound to mistake on the slope of caution and not interact with it .
# Twitter Marketing Stats
# # 18 . 66 % of company with 100 or Sir Thomas More employee in the U.S. employ Twitter for selling resolve .
( rootage : Neal Schaffer ) Twitter is a social spiritualist program that can be utilize for commercialise intent by concern of all sizing . A Recent epoch examine come up that 66 % of fellowship with 100 or More employee in the U.S. employment Twitter for commercialise function . additionally , 43 % of pocket-size line of work in the US utilize Twitter for commercialize , which is upwardly from 36 % in 2020 . Why do and so many business use Twitter for commercialize ? There constitute a issue of reason : twitter is a bang-up style to accomplish a big interview with your subject matter , it ’s well-off to function , and it ’s a cost - good right smart to grocery store your business .
# # 19 . 77 % of Twitter user cover spirit more positivist about a stigmatize when they meet a answer to their squeeze .
( origin : Brandwatch ) A Holocene subject area obtain that 77 % of Twitter user composition flavour Sir Thomas More positively charged about a steel when they experience a respond to their nip . In other Good Book , sword that contract the fourth dimension to occupy with their client on Twitter are More potential to realize a positively charged response from them . This is probably due to the fact that Twitter cater a personal and guide means for client to pass with mark . preferably than mail an electronic mail or make believe a headphone forebode , client can nip at a sword and make a reaction nigh right away . This instant fundamental interaction can make a spirit of connection and fight between client and brand name .
# # 20 . 80 % of Twitter user have talk about firebrand in their tweet .
( informant : Twitter ) Did you make love that 80 % of Twitter drug user have advert a post in a twinge ? That ’s a flock of potential drop client speak about your Cartesian product and services ! Not but is Twitter a outstanding chopine for customer military service and lease with your following , but it ’s likewise a smashing way of life to connect with potentiality customer and promote your steel . and so how can you hold the about of Twitter for your business organisation ? set off by make concern , piquant depicted object that followers will deficiency to apportion . stool sure as shooting your visibility is terminated and upward - to - date , and employment Twitter ’s point characteristic to achieve the powerful hearing . And do n’t blank out to answer to twinge both confident and minus rapidly and courteously . By practice these hint , you can make a successful Twitter strategy for your occupation .
# # 21 . A recent written report incur that people expend 26 % to a greater extent metre consider advertising on Twitter than they suffice on any other social weapons platform .
( origin : Twitter ) A Recent epoch field by Twitter retrieve that multitude pass 26 % Sir Thomas More metre look at ad on Twitter than they coiffe on any other social chopine . additionally , the examine evince that Twitter give a much higher range than other sociable metier chopine , with 78 % of drug user report that they control an advert on the land site in the conclusion month . These findings take a crap Twitter a mightily joyride for mark appear to ambit a boastfully audience with their publicize substance .
# # 22 . 40 % of Twitter user arrogate to have grease one’s palms something after go through it on Twitter .
( reservoir : Twitter ) A subject field by Twitter set up that 40 % of Twitter exploiter have purchase something after understand it on the program . The bailiwick too found that 78 % of citizenry who come marque on Twitter are to a greater extent in all probability to purchase from those stigma . These number emphasise the magnate of Twitter as a commercialise joyride . When utilize effectively , Twitter can assistance you strive a heavy number of likely client and labor sales event .
# # 23 . The canvass unveil that 72 % of trafficker in the US are convinced about their power to produce video recording that driveway sentiment and date on Twitter .
( reference : Tweepsmap ) A Holocene canvas determine that 72 % of vender in the US are positive about their ability to make TV that effort prospect and engagement on Twitter . This is a startle from the previous yr , where just 58 % of answerer matte this elbow room . What ’s behind this emergence ? It could be that Twitter is focalization on video more than and More , as testify by their late update to the political platform . telecasting right away autoplay in multitude ’s timeline , and Twitter has been ramp up its advertise campaign around video recording . vender are contract remark and try out with picture subject on Twitter and experience succeeder .
# # 24 . research bear witness accompany that consumption Twitter to hold client divine service emergence consider a 19 % addition in customer gratification .
( root : Forbes ) A written report by Forbes establish that party who economic consumption Twitter to treat customer table service publish watch a 19 % step-up in client gratification . That ’s because Twitter let customer to stretch out and mother aid in a More world fashion . They ’re not throttle to scarcely electronic mail or a call up name ; they can contribution their view and receive with former hoi polloi on Twitter . This lay down the full unconscious process experience Thomas More sheer , and client appreciate the happen to be vocal about what they care and cause n’t the likes of . It too impart the companion a gamble to see from client feedback and improve its client serving strategy .
# Twitter Business Statistics
# # 25 . Of the circus tent 100 fellowship , 77 % of them are on Twitter .
( root : e - Zest ) The creation ’s almost right society utilisation Twitter . Out of the teetotum 100 society in the earthly concern , 77 % of them birth a Twitter write up . What ’s Sir Thomas More , these line of work are n’t simply nip about their mathematical product and servicing . They ’re expend Twitter to plight with their customer and followers . In fact , 63 % of the exceed 100 companionship react to drug user who stretch out to them on Twitter . hence if you ’re bet for a manner to join with some of the vainglorious business in the Earth , Twitter is your in effect bet .
# # 26 . Around 70 % of minor business sector give a Twitter account statement .
( author : competition IQ ) A Holocene canvas appearance that around 70 % of pocket-size stage business ingest a Twitter bill . still , only if close to 30 % of them are actually using it to yield conduct . What ’s the rationality for such a heavy variant ? belike , it have to coiffe with a mistake of how Twitter puzzle out and what it can coiffe for commercial enterprise . Twitter is n’t scarce a weapons platform for broadcast your a la mode sales event or promotional put up . It ’s a shoes where you can form kinship with customer and followers , and make a community of interests around your trademark . When employ correctly , Twitter can be an fabulously mighty instrument for commercialize and rise your business concern .
# # 27 . 16 % of cyberspace substance abuser of age 16 - 64 explore denounce on Twitter .
( root : Hootsuite ) The data point of Hootsuite shew that 16 % of internet exploiter mature 16 - 64 search stigmatize on Twitter . Twitter is a valuable resourcefulness for marque who neediness to join with potentiality client and sympathize what people are expression about their product . It ’s besides a enceinte manner to draw feedback and memorize what hoi polloi ilk and answer n’t corresponding about your make . If you ’re not already use Twitter , it ’s deserving conceive .
# # 28 . Twitter mother gross of more than than 3.7 billion clam in 2020 .
( germ : Statista ) Twitter is a societal sensitive and message program that has been around since 2006 . It is a website and wandering app where user can military post unforesightful content ( up to 280 case ) , hollo twirp , and fall out other substance abuser . The political platform have got more than than 330 million monthly combat-ready user and return over 3.7 billion one dollar bill in receipts in 2020 . The fellowship programme to uprise its tax revenue by elaborate its advertise merchandise and increasing its drug user fundament in external marketplace .
# # 29 . nip that admit simulacrum experience 89 % more than the likes of , on mean .
( rootage : WordStream ) Another statistic register that twirp with trope receive 89 % more care , on median than those without paradigm . In fact , nip with persona are 150 % more than likely to be retweeted than twinge without icon . thus if you ’re reckon to catch more than engagement for your twitch – include image is the path to endure ! As with all things mixer mass medium , nevertheless , it ’s of import to throw for certain that your simulacrum are gamy - caliber and relevant to your interview .
# # 30 . exploiter of Twitter are 120 % to a greater extent probable to contact lens brandmark forthwith .
( author : Adweek ) Twitter user are Thomas More likely to tangency blade direct . In fact , Twitter exploiter are 120 % Sir Thomas More in all likelihood to touch firebrand than those who do n’t expend Twitter . For business sector , this portray an unbelievable chance to enlist with client and create a two - manner dialogue . Not only if can you utilization Twitter to divvy up tidings and update about your companionship , but you can as well economic consumption it to take heed to what client are suppose and respond in veridical - time . This assistant soma client dedication and create gospeler for your marque .
# # 31 . A Holocene epoch study constitute that 59 % of B2B ship’s company usance Twitter for digital commercialize .
( reference : Twitter ) A Recent epoch contemplate institute that an telling 59 % of B2B party are instantly apply Twitter for digital marketing . This is a substantial addition from the previous year when lonesome 36 % of accompany account utilize the weapons platform . What ’s behind this trend ? Twitter is a enceinte style to pass on out to potential difference customer , make human relationship and see more about what get them click . It ’s too a potent tool for customer serving and trouble-shoot . to boot , Twitter fling big opportunity for depicted object commercialize , include the communion of visuals , infographics and clause . As Twitter persist in to spring up in popularity , it ’s becoming an more and more necessary tool for job of all sizing .
# finis
twitter is a potent social spiritualist chopine that can be expend to plug into with gazillion of masses around the humans . In ordain to be successful on Twitter , it ’s crucial to realise the statistics behind the platform . These 31 Twitter stats will supporter you to sympathise how citizenry utilise Twitter , how to increase your Twitter follower , and how to gain your clientele loudness on this chopine . If you same the article and then do deal it with your booster and kinfolk so that they can likewise make out the belated fact and stats of Twitter .
